You see, these aren’t just ads. In 30 seconds, we’re told stories. In 30 seconds, we are not shown technical features and RAM specifications, we’re given real examples of real people we can relate to. We’re shown two young people in love with each other that just want to get to California and see the sunset together. We’re shown a young boy with a simple dream, playing guitar, yet a dream that’s important to him — something that makes his life worth living and enjoying even for those 30 minutes when he gets his band mates together and nothing else matters. Just music. Call me Rock God.